Search Engine Optimization presentation and resources

16 Apr

Here is the presentation I gave on search engine optimization basics at Drake University on April 9, 2013. Feel free to ask any questions in the comments area.

Facebook adds threaded replies for pages

26 Mar

Facebook is rolling out the ability to reply directly to one particular comment on Facebook pages. For brands that get a lot of comments on Facebook posts, this will help organize the conversations. Here’s what the new feature looks like: Press the “reply” button and your comment will be threaded beneath that particular comment.

Presentations on social media for businesses

21 Mar

I’m talking to some advertisers of KMA Radio March 22 about how they can use social media for business (with special emphasis on Facebook). Here are my decks.

Your Facebook page’s cover photo just got more important

20 Mar

Facebook has made a couple recent changes related to page cover photos (the big photo at the top of your Facebook page). And both of them increase the importance of your cover photo. When a friend of yours likes a page, you’ll see that page’s cover photo show up in your news feed, like this: [...]

dblcam iPhone app combines photos from front and back camera [Things I love]

14 Mar

dblcam, from Social Print Studio, is a new iPhone app that take a photo with both the front and back camera, about a second or two apart.

Who to follow on Google+

13 Mar

I’m a Google+ fan. Odds are you are not. The number one reason I hear that people are not on Google+ is that they simply don’t see enough value when they log in. With that in mind, here are some people and pages to add to your Google+ circles. Follow them all, and you’ll never [...]

Steal this idea! Guest Instagrammers

12 Mar

Not sure what your brand should be posting on Instagram, but still want to be one of it’s 100 million active users? Find a kick-ass photographer and let them guest post on your Instagram account. Here, Paypal (why on earth would I follow Paypal on Instagram!) had @pauloctavious (who has 300,000+ followers on his own account) [...]

Facebook just got better for publishers

7 Mar

I shared a link on Facebook, and afterward it asked me to like the Facebook page of the publisher of that link. Good news for media sites. I wonder if the same thing works for my blog. Quick! Someone share this post on Facebook and let me know.

What I got for a $7 post promoted on Facebook

7 Mar

By now, we all understand that when you post something on Facebook, it will only be seen by a fraction of your friends. For more on why, read about Facebook Edgerank. But did you know that you can pay $7 so that more of your friend see your content? Facebook calls this a promoted post. [...]

Crowdbooster social media analytics [Things I Love]

27 Feb

Crowdbooster tells me – at a glance – which of my Tweets and Facebook page posts are getting engagement and which are not.