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	<title>Comments on: How to break news online</title>
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	<description>Mobile, social media and online journalism</description>
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		<title>By: brad robertson</title>
		<link>http://chrissniderdesign.com/blog/2009/03/01/how-to-break-news-online/#comment-43</link>
		<dc:creator>brad robertson</dc:creator>
		<pubDate>Sun, 01 Mar 2009 14:29:39 +0000</pubDate>
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		<description>I could not agree with you more chris. Two elemnets here that are key. The first being speed to deliver the expected breaking news everyone in this digital age expects. More important than speed I think the story chase is what seperates a brand that you will remember from anyone else who just delivers updates. As we all try to stand out in the digital space, building our brand image in the consumer&#039;s mind as a key place locally to find committed STORY CHASE is more important than ever.</description>
		<content:encoded><![CDATA[<p>I could not agree with you more chris. Two elemnets here that are key. The first being speed to deliver the expected breaking news everyone in this digital age expects. More important than speed I think the story chase is what seperates a brand that you will remember from anyone else who just delivers updates. As we all try to stand out in the digital space, building our brand image in the consumer&#8217;s mind as a key place locally to find committed STORY CHASE is more important than ever.</p>
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