{"id":1721,"date":"2011-12-27T15:51:00","date_gmt":"2011-12-27T21:51:00","guid":{"rendered":"http:\/\/chrissniderdesign.com\/blog\/?p=1721"},"modified":"2011-12-27T15:51:00","modified_gmt":"2011-12-27T21:51:00","slug":"social-media-numbers-show-gingrich-romney-and-paul-neck-and-neck-in-iowa","status":"publish","type":"post","link":"https:\/\/chrissniderdesign.com\/blog\/2011\/12\/27\/social-media-numbers-show-gingrich-romney-and-paul-neck-and-neck-in-iowa\/","title":{"rendered":"Social media numbers show Gingrich, Romney and Paul neck-and-neck in Iowa"},"content":{"rendered":"<p>It&#8217;s one week before the <a href=\"http:\/\/caucuses.desmoinesregister.com\/\">Iowa caucuses<\/a>, and my latest numbers on GOP candidates and social media show it&#8217;s a three-way race between Newt Gingrich, Mitt Romney and Ron Paul.<\/p>\n<p>I&#8217;m tracking 17 different indicators of how popular candidates are on social media and how effectively they are using social media in their campaigns. This is the third time I&#8217;ve looked at the numbers. See the numbers from <a href=\"http:\/\/chrissniderdesign.com\/blog\/2011\/11\/23\/can-social-media-predict-the-2012-gop-presidential-nominee\/\">Nov. 13<\/a> and from <a href=\"http:\/\/chrissniderdesign.com\/blog\/2011\/12\/06\/four-weeks-before-iowa-caucuses-how-the-candidates-are-doing-on-social-media\/\">Dec. 7<\/a>.<!--more--><\/p>\n<p>Here are the current (Dec. 27) results. The average rank is how high the candidate ranked, on average, in each of the 17 different indicators (an average of 1 would mean they were first in every category; an average of 7 would mean they were last).<\/p>\n<style type=\"text\/css\">\ntable.tableizer-table {border: 1px solid #CCC; font-family: Arial, Helvetica, sans-serif; font-size: 12px;} .tableizer-table td {padding: 4px; margin: 3px; border: 1px solid #ccc;}\n.tableizer-table th {background-color: #104E8B; color: #FFF; font-weight: bold;}\n<\/style>\n<table class=\"tableizer-table\" width=\"100%\">\n<tr class=\"tableizer-firstrow\">\n<th>Dec. 27<\/th>\n<th>Candidate<\/th>\n<th>Average Rank<\/th>\n<\/tr>\n<tr>\n<td>1<\/td>\n<td>Mitt Romney<\/td>\n<td>2.76<\/td>\n<\/tr>\n<tr>\n<td>2<\/td>\n<td>Newt Gingrich<\/td>\n<td>2.71<\/td>\n<\/tr>\n<tr>\n<td>3<\/td>\n<td>Ron Paul<\/td>\n<td>3.12<\/td>\n<\/tr>\n<tr>\n<td>4<\/td>\n<td>Michele Bachmann<\/td>\n<td>4.18<\/td>\n<\/tr>\n<tr>\n<td>5<\/td>\n<td>Rick Perry<\/td>\n<td>4.29<\/td>\n<\/tr>\n<tr>\n<td>6<\/td>\n<td>Rick Santorum<\/td>\n<td>4.88<\/td>\n<\/tr>\n<tr>\n<td>7<\/td>\n<td>Jon Huntsman<\/td>\n<td>5.82<\/td>\n<\/tr>\n<\/table>\n<p>&nbsp;<\/p>\n<p>My previous numbers mirrored what was happening in national polls, and these ones appear to as well. Polls show <a href=\"http:\/\/caucuses.desmoinesregister.com\/2011\/12\/25\/can-paul-win-the-iowa-caucuses\/\">Ron Paul gaining momentum<\/a> heading into Iowa. In my numbers, he has jumped from fifth (Nov. 13 &#8211; ignoring Herman Cain, who is now out of the race) to fourth (Dec. 7) and now to third. More importantly, he&#8217;s neck-and-neck with the frontrunners.<\/p>\n<p>Gingrich was first and Romney second in the previous two polls.<\/p>\n<p>Here are rankings for each category:<\/p>\n<style type=\"text\/css\">\ntable.tableizer-table {border: 1px solid #CCC; font-family: Arial, Helvetica, sans-serif; font-size: 12px;} .tableizer-table td {padding: 4px; margin: 3px; border: 1px solid #ccc;}\n.tableizer-table th {background-color: #104E8B; color: #FFF; font-weight: bold;}\n<\/style>\n<table class=\"tableizer-table\" width=\"100%\">\n<tr class=\"tableizer-firstrow\">\n<th><\/th>\n<th>&nbsp;Newt Gingrich&nbsp;<\/th>\n<th>&nbsp;Mitt Romney&nbsp;<\/th>\n<th>&nbsp;Ron Paul&nbsp;<\/th>\n<th>&nbsp;Michele Bachmann&nbsp;<\/th>\n<th>&nbsp;Rick Perry&nbsp;<\/th>\n<th>&nbsp;Rick Santorum&nbsp;<\/th>\n<th>&nbsp;Jon Huntsman&nbsp;<\/th>\n<\/tr>\n<tr>\n<td>Twitter followers<\/td>\n<td>1<\/td>\n<td>2<\/td>\n<td>5<\/td>\n<td>3<\/td>\n<td>4<\/td>\n<td>7<\/td>\n<td>6<\/td>\n<\/tr>\n<tr>\n<td>Twitter followers in last month<\/td>\n<td>2<\/td>\n<td>1<\/td>\n<td>3<\/td>\n<td>5<\/td>\n<td>7<\/td>\n<td>6<\/td>\n<td>4<\/td>\n<\/tr>\n<tr>\n<td>Facebook likes<\/td>\n<td>4<\/td>\n<td>1<\/td>\n<td>2<\/td>\n<td>3<\/td>\n<td>5<\/td>\n<td>6<\/td>\n<td>7<\/td>\n<\/tr>\n<tr>\n<td>Facebook likes in last month<\/td>\n<td>3<\/td>\n<td>2<\/td>\n<td>1<\/td>\n<td>7<\/td>\n<td>4<\/td>\n<td>5<\/td>\n<td>6<\/td>\n<\/tr>\n<tr>\n<td>Twitter lists<\/td>\n<td>1<\/td>\n<td>3<\/td>\n<td>5<\/td>\n<td>2<\/td>\n<td>4<\/td>\n<td>6<\/td>\n<td>7<\/td>\n<\/tr>\n<tr>\n<td>Twitter followers\/lists ratio<\/td>\n<td>7<\/td>\n<td>6<\/td>\n<td>2<\/td>\n<td>1<\/td>\n<td>4<\/td>\n<td>3<\/td>\n<td>5<\/td>\n<\/tr>\n<tr>\n<td># of last 20 tweets with @ in them<\/td>\n<td>4<\/td>\n<td>3<\/td>\n<td>6<\/td>\n<td>4<\/td>\n<td>7<\/td>\n<td>1<\/td>\n<td>2<\/td>\n<\/tr>\n<tr>\n<td>Klout score<\/td>\n<td>1<\/td>\n<td>1<\/td>\n<td>7<\/td>\n<td>5<\/td>\n<td>3<\/td>\n<td>5<\/td>\n<td>4<\/td>\n<\/tr>\n<tr>\n<td>Tweetgrader rank<\/td>\n<td>1<\/td>\n<td>5<\/td>\n<td>6<\/td>\n<td>4<\/td>\n<td>3<\/td>\n<td>2<\/td>\n<td>7<\/td>\n<\/tr>\n<tr>\n<td>tweetlevel.edelman.com score<\/td>\n<td>1<\/td>\n<td>4<\/td>\n<td>6<\/td>\n<td>4<\/td>\n<td>2<\/td>\n<td>3<\/td>\n<td>7<\/td>\n<\/tr>\n<tr>\n<td>retweetrank.com<\/td>\n<td>1<\/td>\n<td>3<\/td>\n<td>4<\/td>\n<td>7<\/td>\n<td>6<\/td>\n<td>2<\/td>\n<td>5<\/td>\n<\/tr>\n<tr>\n<td>Shares of last 12 FB posts<\/td>\n<td>2<\/td>\n<td>3<\/td>\n<td>1<\/td>\n<td>5<\/td>\n<td>4<\/td>\n<td>7<\/td>\n<td>6<\/td>\n<\/tr>\n<tr>\n<td>Comments on last 12 FB posts<\/td>\n<td>5<\/td>\n<td>2<\/td>\n<td>1<\/td>\n<td>3<\/td>\n<td>4<\/td>\n<td>7<\/td>\n<td>6<\/td>\n<\/tr>\n<tr>\n<td>Likes on last 12 FB posts<\/td>\n<td>4<\/td>\n<td>2<\/td>\n<td>1<\/td>\n<td>3<\/td>\n<td>5<\/td>\n<td>7<\/td>\n<td>6<\/td>\n<\/tr>\n<tr>\n<td>FB &#8220;Talking about this&#8221;<\/td>\n<td>4<\/td>\n<td>2<\/td>\n<td>1<\/td>\n<td>3<\/td>\n<td>5<\/td>\n<td>6<\/td>\n<td>7<\/td>\n<\/tr>\n<tr>\n<td>Topsy.com tweets in last 7 days mentioning username or Real Name<\/td>\n<td>3<\/td>\n<td>4<\/td>\n<td>1<\/td>\n<td>6<\/td>\n<td>2<\/td>\n<td>5<\/td>\n<td>7<\/td>\n<\/tr>\n<tr>\n<td>SocialMention Strength<\/td>\n<td>2<\/td>\n<td>3<\/td>\n<td>1<\/td>\n<td>6<\/td>\n<td>4<\/td>\n<td>5<\/td>\n<td>7<\/td>\n<\/tr>\n<tr>\n<td>&nbsp;<\/td>\n<td>&nbsp;<\/td>\n<td>&nbsp;<\/td>\n<td>&nbsp;<\/td>\n<td>&nbsp;<\/td>\n<td>&nbsp;<\/td>\n<td>&nbsp;<\/td>\n<td>&nbsp;<\/td>\n<\/tr>\n<tr>\n<td>Average<\/td>\n<td>2.71<\/td>\n<td>2.76<\/td>\n<td>3.12<\/td>\n<td>4.18<\/td>\n<td>4.29<\/td>\n<td>4.88<\/td>\n<td>5.82<\/td>\n<\/tr>\n<\/table>\n<p>&nbsp;<br \/>\nHere are the indicators I am tracking (<a href=\"http:\/\/chrissniderdesign.com\/blog\/2011\/11\/23\/can-social-media-predict-the-2012-gop-presidential-nominee\/\">read more on my original post<\/a>):<\/p>\n<ul>\n<li>Twitter followers in last month<\/li>\n<li>Facebook likes<\/li>\n<li>Facebook likes in last month<\/li>\n<li>Twitter lists<\/li>\n<li>Twitter followers\/lists ratio<\/li>\n<li># of last 20 tweets with @ in them<\/li>\n<li>Klout.com score<\/li>\n<li>Tweetgrader.com rank<\/li>\n<li>tweetlevel.edelman.com score<\/li>\n<li>retweetrank.com score<\/li>\n<li>Shares of last 12 FB posts<\/li>\n<li>Comments on last 12 FB posts<\/li>\n<li>Likes on last 12 FB posts<\/li>\n<li>Facebook &#8220;Talking about this&#8221; number<\/li>\n<li>Topsy.com tweets in last 7 days mentioning username or Real Name<\/li>\n<li>SocialMention.com Strength<\/li>\n<\/ul>\n<p>If you are interested in interviewing me about these numbers, contact me at chris.snider@drake.edu.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>It&#8217;s one week before the Iowa caucuses, and my latest numbers on GOP candidates and social media show it&#8217;s a three-way race between Newt Gingrich, Mitt Romney and Ron Paul. I&#8217;m tracking 17 different indicators of how popular candidates are on social media and how effectively they are using social media in their campaigns. This [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[5],"tags":[43,88,96,107,117,123,136],"class_list":["post-1721","post","type-post","status-publish","format-standard","hentry","category-online-information","tag-facebook","tag-mitt-romney","tag-newt-gingrich","tag-presidential-candidates","tag-ron-paul","tag-social-media","tag-twitter"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Social media numbers show Gingrich, Romney and Paul neck-and-neck in Iowa - Chris Snider<\/title>\n<meta name=\"description\" content=\"It&#039;s one week before the Iowa caucuses, and my latest numbers on GOP candidates and social media show it&#039;s a three-way race between Newt Gingrich, Mitt\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/chrissniderdesign.com\/blog\/2011\/12\/27\/social-media-numbers-show-gingrich-romney-and-paul-neck-and-neck-in-iowa\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Social media numbers show Gingrich, Romney and Paul neck-and-neck in Iowa - 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