Making money off of someone else’s work

23 Feb

I just got a call from someone in Omaha asking me if I had see this:

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Apparently Hearst TV sites are pulling in headlines from other sources and adding those headlines to their site (rather prominently, I might add). I have no problem with this. I think it’s a great idea.

Except for one little thing: When you click on the headlines, it doesn’t take you directly to the source web site. You get a popup window with the headline, a summary, and an ad.

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Yikes. It seems that they are monetizing someone else’s content.

What do you think? Genius? Or Evil Genius?

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