by Chris Snider | Aug 4, 2010 | Digital information
Facebook reached 500,000 million users last month and is one of the most popular web sites in the world. It’s also one of the most popular sites for driving traffic to media web sites. With that in mind, newspapers need to have a clear strategy for how they are...
by Chris Snider | Aug 2, 2010 | Digital ideas
The New York Times ran an article Sunday about media companies using Tumblr to increase their social media reach. Over the last few months, other media outlets have caught wind of Tumblr, which is free to use. The newest recruits include The Atlantic, Rolling Stone,...
by Chris Snider | Jul 7, 2010 | Digital information
Some interesting openings in the Midwest digital media space… • The Des Moines Register is filling a couple digital positions, hiring a college sports digital editor and a digital reporter to cover the Iowa Hawkeyes. • The St. Louis Post-Dispatch is hiring a...
by Chris Snider | May 11, 2010 | Digital information
Here are some tips to think about before you hit publish on your next blog post: 1. Write an SEO-friendly headline. Tell me the “who” and the “what” in the headline, so readers and search engines know exactly what you are writing about. 2....
by Chris Snider | May 7, 2010 | Digital information
I’ve worked with some amazing headline-writers in my career – newspaper copy editors who were almost poets when it came to writing the perfect turn of phrase to fit the space given. Unfortunately those witty headlines that catch our attention in print (where...
