by Chris Snider | Apr 19, 2026 | Digital information
I presented twice at the National High School Journalism Convention in Minneapolis on April 17, 2026. You can view slides below. If you are interested in this info, make sure you check out the Drake School of Journalism and Mass Communication and our Media Now Summer...
by Chris Snider | Mar 11, 2026 | Digital information
View slides from my presentation to the American Advertising Federation of Des Moines on March 11, 2026 below. Upcoming events March 25: Google Gemini Virtual Workshop – 3-hour virtual dive into using Gemini’s AI features. March 27: Getting Started With Gen AI...
by Chris Snider | Feb 20, 2026 | Digital information
Below are slides from my presentation on How Gen Z Uses Social Media on Feb. 20, 2026. This presentation was a preview event for the Drake University Master of Arts in Communication program. I teach a social media strategy class in that program, along with a few other...
by Chris Snider | Dec 13, 2025 | Digital information
View the slides from my presentation below. Connect with me on TikTok and Instagram.
by Chris Snider | Feb 28, 2023 | Digital information
If you are a high school teacher or student, I’m creating a series of social media mini lessons for you to use in your classroom. You can view videos to go with these lessons on my TikTok account. Download the worksheets to go with each lesson here: Lesson 1:...
by Chris Snider | Nov 22, 2022 | Digital tools
Worried about the future of Twitter? Or maybe just tired of the drama? Here are five social networks trying to replace it. Whether or not Twitter makes it through its current turmoil remains to be seen. But some social networks are seeing a spike in attention because...
by Chris Snider | Sep 6, 2022 | Digital information
The NFL has seemingly embraced the fast-growing social media app TikTok as it tries to grow its brand both in the U.S. and in other markets. Update: This list was last updated Sept. 6, 2022, in advance of the 2022 NFL season. As of Oct. 23, 2019, I was able to find 27...
by Chris Snider | Jul 28, 2022 | Digital information
TikTok has changed social media. It’s no longer about who can build the biggest following, but rather who can create the best content on a consistent basis. And many social media managers aren’t yet comfortable creating content in this format. This TikTok...
by Chris Snider | Jan 15, 2021 | Digital information
Video is a necessary way to reach your audience in 2021. Nearly all social media users in the United States watch online videos and 86 percent of marketers use video as a marketing tool. The problem? Not everyone knows how to make great video. While just hitting...
by Chris Snider | Jul 26, 2020 | Digital information
Social media used to be easy … just throw something up and wait for the comments and clicks to start rolling in. Social media today is far more challenging for brands. Social networks prioritize interaction between people – not brands. Brand marketers have to...