How college students use Snapchat

I recently gave a presentation on how businesses are using Snapchat as a marketing too. As a part of the presentation, I surveyed 57 students in my communications classes at Drake University about how college students use Snapchat. Here are the results. 38 females and...

Social media workshop resources – 2015

The following are resources for my social media workshops at Drake University in 2015. Here’s what I covered: How to create native content for a platform Basic info about top 10 social networks How to improve what you currently do on social media How Facebook...

Snapchat resources

Snapchat is an ephemeral messaging app that launched in July 2011 under the name Picaboo. As of Feb. 2015, Snapchat said users send more than 700 million disappearing “snaps” and view more than 500 million stories daily. Snapchat Spectacles Resources Spectacles pop-up...